/ Workspace
Creative Direction and Strategy
2016—17
The Workspace at A/D/O is a creative environment that provides an essential array of resources to working designers. I developed a focal strategy, curated an offering of equipment and amenities and established a suite of services unmatched by any other co-working space in New York.
The motto became: user-friendly, professional-grade.
The threshold for the offerings of the Workspace were simple: a tool someone could learn in the course of an afternoon to make something that would last a lifetime.
The motto became: user-friendly, professional-grade.
The threshold for the offerings of the Workspace were simple: a tool someone could learn in the course of an afternoon to make something that would last a lifetime.
![](https://freight.cargo.site/t/original/i/245e1bce2ae743b725e7a75d22eefa7f4112d2375cffba48a287321f64e82b2c/GW_Workspace_201704_01_167.jpg)
![](https://freight.cargo.site/t/original/i/1065a6c03664de7249ace64df4ea53304aa5d402d635e051cb2d963fee97c61d/KineticModeling_-8.jpg)
![](https://freight.cargo.site/t/original/i/781c0830d9351243050b7b020a77f670d97561bd949375ede78b5407d6f68819/GW_Workspace_201704_01_285.jpg)
![](https://freight.cargo.site/t/original/i/44fd1ad99b3dd3986d8e3cfff1c419f276cccd58f1bcd780f1c413a0ef01f063/GW_Workspace_201704_01_524.jpg)
![](https://freight.cargo.site/t/original/i/b2fb69c8914a528c3394567896bd897e7ee98c6ecd2bcb457d9f4e4d0308913d/GW_Workspace_201704_01_046.jpg)
![](https://freight.cargo.site/t/original/i/9c023dcadc50265a22953ff404e7a6a5898a62970554f70ebd4553136cec0707/GW_Workspace_201704_01_099.jpg)
![](https://freight.cargo.site/t/original/i/5aead99bedd6dc7c794d6c27c66bcd14e8e5e0018e0d0bd1cb3e940c3dabbb3e/GW_Workspace_201704_01_022.jpg)
ACCOLADES
Within a year of opening, designers Justin Donnelly (Jumbo) and Paul Chan (the coast) had each launched brand new studios that won awards and acclaim at NYCxDESIGN.
Within a year of opening, designers Justin Donnelly (Jumbo) and Paul Chan (the coast) had each launched brand new studios that won awards and acclaim at NYCxDESIGN.